Discussed regarding promoting Chhattisgarh as an international brand.
Raipur, 12 November 2020. Barkha Tamarkar, the first woman officer of the Indian Foreign Service of Chhattisgarh met courtesy the Chief Minister Mr. Bhupesh Baghel at her residence office here today and discussed about promoting Chhattisgarh as an international brand. Ms. Tamarkar said that Chhattisgarh’s folk art, handicrafts, Chhattisgarhi cuisine and especially its organic products like Munga etc. are unique in themselves and they can be promoted globally and establish Chhattisgarh as an international brand. He said during the discussion that Chhattisgarh needs to be promoted as the country’s hotspot in the field of adventure tourism. For this, steps like cooperation with foreign companies and state sponsored tour of foreign ambassadors will prove very effective.
Chief Minister Mr. Bhupesh Baghel told Ms. Barkha Tamarkar about the efforts being made to bring Chhattisgarhi folk art and culture and its organic products to global identity.
Ms. Barkha Tamarkar said that to promote tourism in Chhattisgarh, ‘Discovery Channel’ and world famous travel guide publisher ‘Lonely Planet’ can be sought. Chhattisgarh’s unique craftsmanship, online e-commerce platforms like Amazon and Flipcard can be very helpful in setting organic agricultural products on the international stage.
Chhattisgarhi folk music also needs to be spread to all through DD Bharati and Akashvani. Chhattisgarh should also adopt notable developmental works being done abroad in Finland, such as renewable energy generation by waste management, so that Chhattisgarh is recognized internationally. Folk art and culture of Chhattisgarh can be promoted globally by increasing participation in fairs like India and Tourism festival.
